Joe is a strategic sales executive with over 15 years of experience driving revenue growth, building high-performance sales teams, and scaling go-to-market strategies in high-growth, small to mid-sized companies across a range of industries. He excels at turning complex challenges into clear sales strategies that connect client needs to impactful solutions.
As VP of Sales at CREO, Joe leads business development, forging trusted partnerships with life science and healthcare organizations. He brings deep expertise in outbound sales systems, C-suite engagement, and high-ticket service delivery — helping CREO’s clients navigate transformation and scale with confidence.
Before joining CREO, Joe was VP of Sales at Crisp, where he tripled the SQL pipeline and accelerated new logo acquisition in under a year. Previously, at Afterburner, he led sales and GTM efforts and supported enterprise consulting engagements with global healthcare and life sciences leaders including Pfizer, Merck, Novartis, Novo Nordisk, AbbVie, AstraZeneca, and Thermo Fisher Scientific.
Joe holds a B.B.A. from the University of Georgia’s Terry College of Business. Outside of work, he’s a proud husband and father with a passion for fitness, cold plunges, and performance under pressure.
